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At Peets & Associates we can’t find you a CEO, a VP of Engineering, or a CMO. In fact, if you are looking for a retained search firm that can help you fill out an executive team, then we are of little value. We don’t claim to be good at many different things. We aren’t.

Peets & Associates provides one service for our clients. We enable Venture funded software/SaaS companies to scale by helping them to build field sales organizations in the US. We find these companies their VP of Sales/CRO (often their first sales hire) and then help that person build a field sales organization over the quarters and years that follow. We will find all of their sales managers and all of their field reps. We focus exclusively on companies with revenues ranging from $0 to $500 million.

We have placed as many as seventy Account Executives with one company in a single year and we fill over one hundred sales roles across all of our clients every year. In fact, we have placed more field sales executives than any other firm in history, over eighteen hundred.

When you hire Peets & Associates, you are hiring Chad Peets to handle each and every search. There has never been a search that Mr. Peets has delegated to someone else. Mr. Peets is supported by his outstanding team which make this possible. We approach each search like it’s an executive/retained search even when we are looking for a field sales rep.


  1. Our interview to hire ratio is under 4 to 1.
  2. Over 95% of our VP of Sales/CRO searches are completed in under 90 days.
  3. We have filled 100% of the VP level searches that we have been retained to fill.
  4. Over 90% of our lower level searches (reps and managers) are completed in 30 days or less.
  5. We have placed over 1800 software sales executives.
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